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  • Steve Spalding 6:24 am on June 8, 2009 | 0 Permalink | Reply
    Tags: projects, really-great-stories

    So we had an idea. In this case “we” is my company and idea is, well, still an idea. We wanted to be able to offer consulting services of a kind to people who couldn’t afford our consulting services. The fact of the matter was that this was impossible because there simply are not enough hours in the day to do that and pay rent. That’s when we came up with this idea for starting a digital storytelling school.

    What’s digital storytelling? It’s kind of like marketing, but it’s online and filled with a less cruft and more fun.

    That’s how Really Great Stories was born. It will be a vehicle for teleclasses and events of all stripes as we continue to evolve towards our goal. For the time being, we have put together a pretty solid course on creative marketing that’s worth looking at if you’re into that sort of thing. You can buy it here and sample it in the same place.

    6/1/09 – So, RGS should be about helping entrepreneurs tell better stories, so we figured what better way to do that than to have some conversations with entrepreneurs. Enter the RGS podcast where we will (hopefully) have weekly phone conversations with entrepreneurs with stories to tell.

    6/6/09 – I just finished recording the third episode of the RGS Podcast, and it has been a fantastic run. I made some major site changes (more planned) to make the episodes stand out.

     
  • Steve Spalding 6:21 am on June 8, 2009 | 0 Permalink | Reply
    Tags: all-the-little-things, projects

    I wrote a book. It’s called All The Little Things It’s about building web projects well. I finished it late last year. I had the layout done by the wonderful Ophelia Chong at the beginning of this year. I got excruciatingly busy for about 3 months and forgot about it. On Tax Day 2009 I decided to stay up for much longer than I should and revamped the website associated with it and now it’s ready to go.

    You should read it and tell me what you think. Consider it a BETA project, everything else on the web is.

    4/23/09 – Working on the final, final draft of this project before it’s release. I promise that the improvements will be well worth the delay.

    4/28/09 – ATLT Officially launched last night. I am extraordinarily happy with the early feedback, now it’s time for the real work.

    5/14/09 – I finished the audiobook version of ATLT. I’m now actively looking for places to put it. It’ll probably be a week or so before it actually goes up for sale.

    6/1/09 – The final version of the layout and the cover are finished and have been sent in. The dead tree version of the book is on its way.

     
  • Steve Spalding 6:19 am on June 8, 2009 | 0 Permalink | Reply
    Tags: projects, social-media-job-wire

    Social Media Job Wire

    Occasionally I get resumes and am forced by my better nature to go around searching for RSS feeds and stitching them together to give the people who send them to me some easy access to jobs. I decided that there was likely a better way to do this, so I sat down and put together a website that automatically pulls jobs in the “Social Media” space. For those of you who are not in the know, that means Marketing, PR, Programming, and “Community” jobs for Internet companies and companies that wish they were Internet companies.

    Thusfar it has been a rousing success. If you are looking for a job or know anyone who is, you should point them here.

     
  • Steve Spalding 6:17 am on June 8, 2009 | 0 Permalink | Reply
    Tags: , projects, the-sxsw-story

    Nate Thompson and I went to SXSW in March of 2009. We brought a video camera. The result was some 100-odd video clips pumped straight to YouTube.

    Why?

    Well, I am of the school of thought that whenever people take footage of conferences, they leave out the parts that really matter — you know — the walking for hours on end, the being hopelessly lost, the size of the rooms and all the travel fun inbetween. The story is only partially told through the scripted events, what I think is really fascinating is all the unscripted bits.

    Considering this is probably the most video I have ever shot in my entire life, I think it turned out really well. So well, in fact, that I think I might carry my camera around and film events obnoxiously for at least the next few months.

    Watch the first “webisode” and click through to the channel to see the rest.

    6/1/09 – The SXSW story might be becoming a book, stay tuned.

     
  • Steve Spalding 6:14 am on June 8, 2009 | 0 Permalink | Reply
    Tags: projects, wired-causes

    Wired Causes is a project I absolutely wish I had more time to pursue. The idea was/is to find people helping society using the web and showcase them. The problem is that I don’t live close enough to that side of the Internet to have ready access to these people.

    Take a look at the site, and if you feel compelled to help me with it drop me a line.

     
  • Steve Spalding 6:13 am on June 8, 2009 | 0 Permalink | Reply
    Tags: 93-deeds, , projects

    Not much to say about 93 Deeds at this one at this juncture except for the following: it’s taking a whole lot of time to do, I think it’s extraordinarily interesting, and it fits into my belief that the web should be a platform for people to actually do things not just talk about them.

    5/7/09 – 93 Deeds has gone through about 8 different iterations so far, I think we might be circling around the correct one now. Time to write some copy and see what falls out of it.

    6/1/09 – Getting back into the groove and starting to really put down some content for the 93Deeds book.

     
  • Steve Spalding 6:12 am on June 8, 2009 | 0 Permalink | Reply
    Tags: gainesvilles-best, projects

    A surprisingly simple idea. I live in a town (Gainesville, FL) without a local directory service. We have tons of interesting local color and no good way of sorting through it all. Gainesville’s Best is a solution to that. It was built using my “finish it in a week and hope it works” model and so far it has turned out beautifully.

    5/14/09 – Lots of good feedback so far from Gainesville’s best. Working up some new marketing material and switching into sales mode starting next week.

    6/6/09 – We are currently working on consolidating just about every review on every restaurant in Gainesville to make this a real resource.

     
  • Steve Spalding 6:10 am on June 8, 2009 | 0 Permalink | Reply
    Tags: doterati, projects, speaking

    If you are in Florida you can come out next week to see me speak about monetizing web products. I am hard at work putting together something memorable. Note: memorable does not naturally imply good.

    4/23/09 – Alright, alright the monetization panel went off extraordinarily well. Two down, one to go.

    5/16/09 – Lesson of the month, “don’t double book yourself.” I need to be in Orlando for a SeaWorld sponsored press event on the same day I’m supposed to sit on the SEO panel (May 21st). Luckily Dana DeLapi has been kind enough to let me off the hook.

     
  • Steve Spalding 6:09 am on June 8, 2009 | 0 Permalink | Reply
    Tags: projects, weberterns

    Think the apprentice but with, well, marketing and Social Media. It’s a running thought and I still need to catch up with it before doing much more.

    6/6/09 – We are going to roll this into Really Great Stories as a podcast series. The logistics are still up in the air, but I’ve found the consolidating ideas is often the best way to actually get them finished.

     
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