Summary: Netocracy was a term invented by the editorial board of the American technology magazine Wired in the early 1990s. A portmanteau of internet and aristocracy, netocracy refers to a perceived global upper-class that bases its power on a technological advantage and networking skills, in comparison to what is portrayed as a bourgeoisie of a gradually diminishing importance.

The concept was later picked up by the Swedish philosophers Alexander Bard and Jan Söderqvist for their book Netocracy — The New Power Elite and Life After Capitalism (originally published in Swedish in 2000, published in English by Reuters/Pearsall UK in 2002).

The netocracy concept has been compared with Richard Florida’s concept of the creative class. Bard and Söderqvist have also defined an under-class in opposition to the netocracy, which they refer to as the consumtariat.

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