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	<title>Comments on: How To Build Truemors</title>
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		<title>By: Adrian</title>
		<link>http://howtosplitanatom.com/news/how-to-build-truemors/comment-page-1/#comment-1160</link>
		<dc:creator>Adrian</dc:creator>
		<pubDate>Tue, 05 Jun 2007 15:59:08 +0000</pubDate>
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		<description>truth, not falsehood. dohl.</description>
		<content:encoded><![CDATA[<p>truth, not falsehood. dohl.</p>
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		<title>By: Adrian</title>
		<link>http://howtosplitanatom.com/news/how-to-build-truemors/comment-page-1/#comment-1159</link>
		<dc:creator>Adrian</dc:creator>
		<pubDate>Tue, 05 Jun 2007 15:55:47 +0000</pubDate>
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		<description>He really did spend his celebrity capital badly on this one, hopefully he can make up for it. The major gripe I have with Truemors is it doesn&#039;t really follow Guy&#039;s own success factors for any startup, namely (in his words): 

&quot;to increase quality of life&quot;
&quot;right a wrong&quot;
&quot;prevent the end of something good&quot;

The best way to tell a lie is to mix it with a bit of falsehood, and these &quot;truemors&quot; can&#039;t be trusted.</description>
		<content:encoded><![CDATA[<p>He really did spend his celebrity capital badly on this one, hopefully he can make up for it. The major gripe I have with Truemors is it doesn&#8217;t really follow Guy&#8217;s own success factors for any startup, namely (in his words): </p>
<p>&#8220;to increase quality of life&#8221;<br />
&#8220;right a wrong&#8221;<br />
&#8220;prevent the end of something good&#8221;</p>
<p>The best way to tell a lie is to mix it with a bit of falsehood, and these &#8220;truemors&#8221; can&#8217;t be trusted.</p>
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