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Dan Lyons

From the page: ” Other news from my guy is that Apple’s team still wants to propose a cash-for-shutdown offer, but they only want to make the offer in person and they want the two of us to fly out to Cupertino. ”

This was the opening volley of Fake Steve Jobs (Dan Lyons) latest opus on the tech industry. Good satire is about making people want to believe you despite what their better judgment is screaming at them.


Swift Would Be Proud

In this case, Dan is lambasting Apple for their heavy handed litigation against blogs like Think Secret by weaving together a tale of Stormtrooper-esque lawyers hunting him down in order to get him to close down the blog in exchange for a cash settlement. For anyone still out of the loop, here are a few lessons to take away.

  • For Apple, suing bloggers who love your products for evangelizing is a bad idea.
  • For Bloggers, He’s called Fake Steve Jobs for a reason. Take everything he says with a shaker of salt.
  • For Dan, Points for latching on the only thing worth talking about near the end of the year; bonus points for recognizing that for entertainment bloggers timing and mystery (”is he really faking it this time guys?”) pay dividends.

Bravo for making the end of the year worth writing about.

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