Hire Me!

Let’s say you have read a few (dozen) articles on How To Split An Atom and you find yourself asking the question, “Is Steve for hire?”

First, thank you for reading, it makes the years of doing this all the more worthwhile to know that the site isn’t only being read by Steve, his parents and that girl at the coffee shop who started reading after a three day Google binge.

To get back to your question though, he very much is.

On a relatively limited basis, Steve works with entrepreneurs and businesses ranging from startups sized in “dorm-units” to multinational corporations that occasionally wish they adapted to change as well as their college-bound brethren.

What does he do?

In no particular order he:

  • Cuts through noise, helping organizations match what their business does to pay the bills with digital tools to help them do it cheaper, faster and more effectively.

  • Speaks with companies about best practices ranging from the nuts and bolts of implementing shiny new strategies (who actually does the work?), to the exact steps necessary to audit and analyze digital campaigns for success.

  • Acts as a third opinion between marketing and development, helping to break the tensions that often arise between those trying to drive the organizations bottom line and those trying to drive its functionality.

  • Advises on SEO, advertising, content strategy, social media and the use and abuse of each.

  • Walks companies through the arduous and often costly process of designing websites and web applications that actually meet their overall business goals instead of being a useless amalgam of features and flourishes.

  • Talks to you about nothing and everything, your business, your goals, why you think you need to run a particular campaign, what you should really expect out of the media social and how to maximize your results and minimize the number of Excedrin you need to take to get there.

Finally,

He says no a lot. Steve’s basic philosophy is that digital media should be understandable, efficient and simple because the best way to be successful on the web is to run many successful campaigns over long periods of time. That means designing products, processes and campaigns that can be understood by customers, the people on the ground doing the implementatio and the stakeholders. He tends to say no to gimmicks, stunts and other activities that are geared towards short term “results” rather than building the machinery to achieve long-term success.

If most or all of this sounds like what you’re looking for, you should avoid using the standard contact form (though you can do that here) and instead send Steve an email at sbspalding att gmail dot com to talk about your project. If you want to hire Steve for a speaking engagement, please note he generally plans at least a month in advance.

Here are a few articles to whet your whistle: