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	<title>How To Split An Atom</title>
	<link>http://howtosplitanatom.com</link>
	<description>Internet Culture Split Open</description>
	<lastBuildDate>Sat, 10 May 2008 20:28:11 +0000</lastBuildDate>
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	<item>
		<title>For Advertising Junkies</title>
		<description>"Advertising may be described as the science of arresting the human intelligence long enough to get money from it." -Stephen Leacock

. . . And the following ads do that job just a little bit better. 

Kill Bill Bloodevator



Photo Credit


Gun Bag



Photo Credit

Snow Man Smoking


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An Extra Special Soccer Match


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Fun Sized ...</description>
		<link>http://howtosplitanatom.com/news/for-advertising-junkies/</link>
			</item>
	<item>
		<title>Facebook Politics</title>
		<description>

Last week I listened to the audio of a panel from PodCamp NYC.  The panel featured Matthew Ebel, C.C. Chapman, Dan Patterson, Christopher Penn and Whitney Hoffman and covered the use of social media in the current presidential campaign.  The panel discussion got me thinking about just how ...</description>
		<link>http://howtosplitanatom.com/columnists/facebook-politics/</link>
			</item>
	<item>
		<title>Are Aggregators Doing Their Jobs?</title>
		<description>

With so many solutions to the aggregation problem, I want to know what you think about the options currently available. Do you think that aggregators are doing their job? If not, what is the right solution?

[poll=11]

(Image) (RSS) </description>
		<link>http://howtosplitanatom.com/polls/are-aggregators-doing-their-jobs/</link>
			</item>
	<item>
		<title>Sending Ping Pong Balls Into Space</title>
		<description>

Space may not be quite as far away as you think. 

A California company, J.P Aerospace, is allowing anyone to send anything from a marshmallow to a small billboard into near-space on the cheap. The vehicle they are using is a small satellite that they lift into the upper atmosphere ...</description>
		<link>http://howtosplitanatom.com/news/sending-ping-pong-balls-into-space/</link>
			</item>
	<item>
		<title>Business Safe &#8220;Democratizes&#8221; National Security</title>
		<description>

Safety is important, no one will argue that, but encouraging rampant paranoia is an entirely different bag of worms. Cue, Business Safe, a new initiative in Florida to help you turn in any "unsavory types" who might be prowling around a storefront near you.

Business Safe?

Ostensibly it's not a bad idea. ...</description>
		<link>http://howtosplitanatom.com/news/business-safe-democratizes-national-security/</link>
			</item>
	<item>
		<title>The Aggregation Dilemma</title>
		<description>

How much information do you produce in a week? month?

Between Blog Posts, Flickr Uploads, YouTube Videos, Tweets, Texts and Tags for some of us the amount is frightening.

How much of that information can you find? 

That was the point of aggregation, to collect all of the digital detritus floating out ...</description>
		<link>http://howtosplitanatom.com/news/the-aggregation-dilemma/</link>
			</item>
	<item>
		<title>Lessons From Entrepreneurs: Mark Schumann</title>
		<description>

Having spoken about advertising last week, I thought it would be interesting to take a look at a product that does something a little different. Publicity Wheel combines a banner exchange with a game of chance. Once a week a site in the network is chosen and then promoted by ...</description>
		<link>http://howtosplitanatom.com/interview/lessons-from-entrepreneurs-mark-schumann/</link>
			</item>
	<item>
		<title>Startup Reactor: 8 Tips for Startup Hiring Success</title>
		<description>

Ben Yoskovitz is the CEO & Co-Founder of Standout Jobs, which offers Reception, a software product to help companies build more engaging and interactive career sites. 

Companies can give candidate's the information they want and market their jobs more effectively. He's also an active blogger on startups and entrepreneurship at ...</description>
		<link>http://howtosplitanatom.com/startup-reactor/startup-reactor-8-tips-for-startup-hiring-success/</link>
			</item>
	<item>
		<title>Poll: Why Do You Use Social Tools?</title>
		<description>

We want to think that all the new tools that we use have ushered in a brand new conversation economy. The question is, has it really? Why do you use Twitter, Facebook or Myspace? Do you use them? Leave your vote and tell us your story.

[poll=9]

(Image) (RSS) </description>
		<link>http://howtosplitanatom.com/polls/poll-why-do-you-use-social-tools/</link>
			</item>
	<item>
		<title>Sun Microsystem&#8217;s Startup Camp</title>
		<description>

This came to me via email, I thought it would be interesting for anyone who happens to be in the San Francisco area tomorrow. 

Sun is hosting a free event called "Startup Camp" in San Francisco on May 4-5, 2008 to allow startups to participate in an un-conference networking event ...</description>
		<link>http://howtosplitanatom.com/quotable/sun-microsystems-startup-camp/</link>
			</item>
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