From now on I’m going to give you more than advice.

You might have noticed it has been quiet around here lately, that’s because I have been preparing for some big changes (and working on other great projects) and today is the day we launch one of them.

If you look around this site, you could probably find an article on “how to” do just about anything you can imagine relating to marketing a product on the web. I should know, I wrote them. What I want to start doing from this point on is taking some of that good advice, and transforming it into actions.

Starting tomorrow, everyday (or close to it) you’ll be greeted with a HTSAA challenge. What is a HTSAA challenge? It’s a task, some will be simple, others will be more difficult — taken in aggregate these tasks are all things you can do to help make your ideas better and drive more people to use them.

Within each challenge I will try to provide you with the reason I am asking you to do a particular thing, and some objectives to guide you towards completion. At the end of every Season (think set of challenges under one umbrella), if everything went according to plan, you will have achieved a major milestone in your project and will be ready to learn a few more complex tricks of the trade.

If I had one New Years resolution, it’s the help all of you do more with your projects. Hopefully this, along with a few other changes you’ll see, will help you do just that.

As always, feel free to contact me if you have any thoughts.

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